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The Vision Edge: Mad Scientist Tackle's APEX Vision Meets Yakima's Mag Lip Lures

The waters of the Pacific Northwest and beyond are about to get a serious upgrade. For anglers, outfitters, and fishing boat captains chasing Chinook, Coho, Steelhead, and other predatory game...

Catching More Fish: Rugged Outdoors' Exclusive Mag Lip Lures are Changing the Game!

Rugged Outdoors has partnered with Yakima Bait's Mag Lip and Mad Scientist Tackle to launch an exclusive line of fishing plugs featuring revolutionary UV coatings. These lures solve the deep-water...

Rugged Outdoors Now Carries American-Made Lakewood Gear

Rugged Outdoors is proud to now carry the full line of American-made Lakewood Products — a brand we’ve trusted for years. Built in Wisconsin, Lakewood’s rugged cases protect gear for...

Why Every Early Season Hunter Needs an eBike

Discover why Rugged Outdoors hunting eBikes are a must-have for early season hunters—stealth, power, and range to access more game.

Why the Rugged Outdoors Rugged B2 is the Best eBike for Hunting This Season

Looking for the best hunting eBike this season? The Rugged Outdoors Rugged B2 is built for stealth, power, and endurance. With a massive 250Nm of torque, 90+ hours of battery...

The Rising Demand for eBikes in the Outdoors & Hunting World

The Rugged Outdoors B2 eBike is built to meet the growing demand for hunting and outdoor e-bikes—delivering premium performance without inflated prices. As the e-bike market surges worldwide, founder Matt...

Silent Power: Why the Rugged B2 Premium eBike is the Ultimate Hunting Bike

The Rugged B2 Premium eBike is the ultimate hunting companion — combining silent operation, massive 250nM torque, and over 90+ hours of battery life. With 5-inch fat tires that power...